ACEP’s messaging strategy will include dynamic, engaging incentives to come in and play more, messag

Stratosphere Hotel Casino Towers sends targeted offers via new mobile program - Mobile Commerce sheraton anaheim hotel Daily - Database/CRM Luxury Daily Newsletter signup for latest news Submit Home News Advertising Analytics Applications Associations Banking Carrier networks Content Database/CRM Email Fulfillment and returns Gaming Inventory management Legal/privacy Marketing Merchandising Messaging Music Multichannel retail support Payments Q A Research Revenue sheraton anaheim hotel Search Social networks Software and technology Strategy Supply chain Web site development Retail sheraton anaheim hotel sectors Apparel and accessories App stores Automotive Banks and financial services Books, music and video Business to business sheraton anaheim hotel Catalog Consumer electronics Drugstores and pharmacies Entertainment Flowers Food and beverage Gas stations Gifts Hardware and home improvement sheraton anaheim hotel Health and beauty Home furnishings and housewares Jewelry Marketers Mass merchants, department stores, sheraton anaheim hotel and malls Media Mobile retailers Office supplies Online retailers Specialty retail/non-apparel Sporting goods Toys and hobbies Travel and hospitality Opinion Blog Classic Guides Columns Editorials Letters Resources Case studies Editorial calendar Events Gallery Mcommerce Summit Mobile Commerce Awards News briefs sheraton anaheim hotel Newsletter archive Podcasts Video Webinars White papers Advertise Search Jobs Mobile Marketer Email this Print Reprints ARTICLE TOOLS SPONSOR Receive the latest articles for free. Click here to get the Luxury Daily newsletters. Stratosphere Hotel Casino Towers sends targeted offers sheraton anaheim hotel via new mobile program By Chantal Tode March 28, 2012 The ace Play loyalty program is being extended to mobile
Stratosphere Hotel Casino Tower as well as three other Nevada casinos have launched a new mobile loyalty program across all four brands so they can reach new and existing customers with targeted messages.
The targeted messaging will be based upon personal preferences, visit patterns and customers' status with the ace Play loyalty program. The mobile loyalty program is set for market launch at all four properties this month.
"Any brand wanting to build loyalty and customer affinity can do so by implementing a mobile program which allows customers to access their status, points, credits, etc. information in a self-service fashion and be able to redeem from their device without standing sheraton anaheim hotel in front of a Kiosk or a live host on the premises," said Steve Boyle, CEO at Joingo , San Jose, CA. "When live contact is necessary or desired, the mobile program can connect to the right person at the right level considering customer value, location, sheraton anaheim hotel etc.
"It also allows a brand to build a personal sheraton anaheim hotel relationship with an individual if the program is connected to a CRM or customer profile database.  Using past purchase and visit history, a brand can focus communication on relevant and appropriate messaging sheraton anaheim hotel and offers based upon the target consumer s total value to the business."
ACEP's messaging strategy will include dynamic, engaging incentives to come in and play more, messaging designed to keep players playing more and staying on-premise longer, sheraton anaheim hotel information on what is happening that moment on the property as well as reminders, announcements and special sheraton anaheim hotel offers.
sheraton anaheim hotel Real-time information Program features will include the ability for app users to receive a custom experience based on their level in the ace Play loyalty program, unique content and one-button access to contact the host at their preferred property.
In addition to the Stratosphere Hotel Casino Tower, ACEP operates Arizona Charlie's Decatur and Arizona Charlie's Boulder, which are two off-Strip casinos as well as The Aquarius Casino Resort in Laughlin, Nevada.
sheraton anaheim hotel "Mobile complements all existing sheraton anaheim hotel advertising, marketing, promotion and brand loyalty programs due to its enhanced interactivity and real-time capabilities," Mr. Boyle said. Like this article? Sign up for a free subscription to Luxury Daily's must-read newsletters. Click here! Share this article: Tweet | Follow @mobilecommercedaily Previous article Next article Related content: None Found No comments You can leave a response sheraton anaheim hotel , or trackback from your own site. Leave a Reply
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